June 2023 - Present | Photoshop and Illustrator
Bothell Smash Club is a recreational club at UW Bothell centered around the game Super Smash Bros. Since the club's inception, I have overseen the creation of branding and marketing materials. This includes the main logo and its variations, main advertisement flyers, ranking graphics, and thumbnail templates. The primary aesthetic follows a purple space theme with a clean esports style font choice. The main goal of this branding style is to have members feel like they are participating in professional esports. Nintendo characters are front and center as subjects to advertise the main activities of the club, as well as to represent different players on ranking graphics. Adobe Illustrator was used to make the initial logo, while Photoshop was the main tool used for all future graphics.